Universities are increasingly incorporating influencer education into their curricula, with courses like Duke's "TikTok Class" providing students with practical skills in content creation and audience engagement. These programs teach algorithm analysis, brand building and ethical considerations, preparing students for careers in the evolving digital landscape. The skills acquired are valuable in marketing, entrepreneurship and creative industries.
US colleges are now offering TikTok classes but do they count?
September 09, 2025
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Universities are increasingly incorporating influencer education into their curricula, with courses like Duke's "TikTok Class" providing students with practical skills in content creation and audience engagement. These programs teach algorithm analysis, brand building and ethical considerations, preparing students for careers in the evolving digital landscape. The skills acquired are valuable in marketing, entrepreneurship and creative industries.
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